When buying, and especially selling your diamond, it is important to know the true quality of your diamond. You, as a consumer, need to know the actual grades of your diamond in order to get the best pricing when buying and selling.
The Gemological Institute of America (GIA) is the world’s undisputed authority on diamonds and provides dealers and the public with lab reports. Being non-profit, the GIA supplies consumers (dealers and the public alike) with non-biased, conservative and consistent grading. There are other laboratories that are for-profit and more liberal in their grading, leading the consumer to believe they have a more rare, and in turn, more valuable diamond, when in reality the client paid a higher retail price than warranted.
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